Kidzsmart is an audience-first kids and family marketing and creative agency. We help brands build lasting loyalty through safe, age-appropriate engagement strategies across physical, digital, and experiential touchpoints.
Connecting with kids and families requires more than creativity alone. It demands audience insight, age-appropriate design, and a clear understanding of how experiences function in the real world.
Kidzsmart partners with brands, organizations, and institutions to design and deliver audience-first experiences for kids and families — from tabletop engagement programs and experiential activations to digital platforms and integrated campaigns.
Our work blends creativity, strategy, and execution — grounded in practical application and responsible, age-conscious design.
Audience insight and planning that evolves as kids grow.
Hands-on, participatory moments
designed for real-world interaction.
Meeting kids where they are —
with experiences parents trust.
We collaborate with organizations that engage kids, parents, caregivers, and families across a wide range of contexts, including:
Consumer and family-focused brands
Retail and hospitality brands
Sports organizations and leagues
Media, entertainment, and licensing partners
Cultural institutions, community organizations, non-profits, and foundations
Our partners come to us when they want to connect with kids and families in ways that are engaging, responsible, and thoughtfully designed for real-world use.
Campaign Type: Brand engagement, brand differentiation, strategic insights, educational content
A sports-themed campaign that deepened family connections, boosted brand loyalty, and elevated Boston Pizza’s presence in the family dining market.
Campaign Type: Brand engagement, brand differentiation, strategic insights, educational content, integrated learning solutions
A series of engaging, inclusive, and accessible activity booklets designed to help kids gain confidence, develop skills, and create a lifelong connection to the game.
Campaign Type: Brand engagement, brand differentiation, strategic insights, educational content, integrated learning solutions
A STEAM-themed campaign that positioned the Red Sox as leaders in purpose-driven youth engagement and strengthened fan relationships
Campaign Type: Brand engagement, brand differentiation, strategic insights, educational content, integrated learning solutions
This program enhanced their community-focused image, expanded brand reach to over 14 million students annually, and became a trusted name in family households
Kind Words From our Clients
Innovation happens when the right minds work together.
That’s why we’ve partnered with We Are Family, the world’s leading agency for kids and families – trusted by brands like LEGO, Disney, and Mattel.
Through our partner STEM Edge Inc., we bring curriculum-aligned STEAM strategies into the mix, encouraging curiosity while kids learn through play.
Kidzsmart is a go-to partner for organizations that want to connect authentically with kids and families — and need creative and strategic expertise designed for real-world use.
We work with teams launching family-facing campaigns, products, or initiatives, as well as organizations seeking guidance on age-appropriate engagement, experience design, and responsible execution.
